In the summer of 2004, Rafaat founded Lifescience Dynamics. He had a vision of what would make an effective global decision support service, dedicated exclusively to pharmaceutical and biotechnology industries. It would have to be the best in class market research, competitive intelligence and market access, combined with first-rate people and a business model that met their clients’ global insight and foresight requirements. He wanted to deliver a unique service model that hadn’t been available to the market previously, giving pharmaceutical companies a new and interesting way to manage their market, competitors and payer requirements.
Prior to founding Lifescience Dynamics, Rafaat was Vice President of a London-based consulting practice where he was responsible for numerous international projects for top 10 pharmaceutical companies, focusing on all aspects of the clinical development and commercialisation environments at US, European and global levels. He has advanced knowledge of competitive intelligence, qualitative and quantitative market research techniques, market access, pricing and reimbursements, and he gets personally involved in all aspects of the client engagement process as well as execution of studies. He has also previously worked for Eli Lilly & Company, Pepsi-Cola and McDonald's in a management training programme.
Rafaat has a truly international background. He was born in India, brought up in Oman/UAE, gained a business degree in the USA and an MBA from Manchester Business School in the UK. As well as the UK, he has worked in the USA, India, Abu Dhabi and Dubai. He belongs to a large, traditional close-knit Indian family with strong family ethics and values of honesty and hard work. He says: "I was told from childhood and have always believed that it's not just what you do but how you do it that's important."
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